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Name: The Ellijay, Cigar Lounge

Business: Cigar Lounge

Location: Ellijay, Georgia

Service: Brand Personality and Visual Identity

Client Goal: To create a brand identity and vibe that resonates with the locals and supports future growth. The brand should feel vintage and incorporate brass toned colors.

Outcome: The Ellijay has successfully launched their brand with a strong visual language and brand personality that work well together.

Update: As of 2024, I have helped The Ellijay extend their brand to include coffee as a product and a podcast. They continue to surprise me with their forward thinking on merchandise and their ability to stick to the brand guidelines and creative direction.